Web Design
Designed around what your visitors actually do. Built with the SEO and ads teams in the room, so the site works for the traffic before that traffic is bought.
Why redesigns disappoint
Plenty of businesses spend well on a redesign, love how it looks, and quietly notice enquiries went down.
01
Every decision made to satisfy whoever signs off rather than the person landing on the page with a problem and thirty seconds of patience.
02
Headings used as decoration, key content buried in sliders and tabs, URLs restructured with no redirects. Six months of rankings gone at launch.
03
Full screen video, custom fonts, animation on everything. It looks incredible on the designer's machine and takes eight seconds on a phone.
04
Every text edit becomes a support ticket, so the site slowly goes out of date because updating it costs money and takes a week.
What we design
A local service site and a two thousand product store share almost nothing beyond the word website.
Designed from your business rather than adapted from a theme someone else is also using. Every page has a job.
Custom Web DesignCategory structure, product pages, and checkout designed around how people actually browse and abandon.
eCommerce Web DesignDesigned for WordPress specifically, so what gets built matches what was drawn and you can still edit it afterwards.
WordPress Web DesignWhat you get
Scope varies with the size of the site. This is the shape of every project.
How we work
Most design disasters happen because visual work started before anyone agreed what each page was for.
STEP 01
Your business, your buyers, and what the current site fails to do.
STEP 02
Every page gets one purpose and one target before anything gets drawn.
STEP 03
Layout and hierarchy agreed in grey boxes, where changes cost minutes rather than days.
STEP 04
Full design of each template, with two rounds of revisions built into the price.
STEP 05
Files to your developer, or straight into our build team with nothing lost between them.
Our designers and developers are the same team. Nothing gets designed that can't be built, and nothing gets built that quietly drops half the design because it was awkward.
Investment
Priced per project, agreed upfront, with revisions included rather than billed.
A five-page site for a local business and a full eCommerce store with fifteen unique templates are different projects with different price tags. We quote the whole thing before starting so there's no scope creep conversation halfway through.
What moves the number: how many unique page templates you need, whether it's a new site or a redesign, whether you need copywriting, and whether we're building it or handing files to your developer.
Starting from
$500
per project
Final pricing depends on scope. We quote the full project after the first call.
Get a scoped priceWorth knowing
Sometimes the site is genuinely the bottleneck. Sometimes it's the cheapest thing to blame.
Common questions
Three to five weeks for design on a standard site, longer for eCommerce or anything with a lot of unique templates. Add build time on top if we're developing it as well.
The biggest variable is usually feedback speed. Projects stall waiting on approvals far more often than they stall on our end.
They shouldn't, because our SEO team is involved from the sitemap stage rather than being handed a finished site. URLs are mapped, redirects are written before launch, and content that earns rankings doesn't quietly disappear in the redesign.
This is the single most common way redesigns go wrong, and it happens because design and SEO sat in different companies.
No. We build a component system for your site, which is different from buying a theme and swapping the logo. The components make future pages consistent and fast to add. They don't make your site look like six hundred others.
Two rounds per template are included in the quoted price. Most projects don't use both, because the wireframe stage settles the arguments that usually cause redesign loops later.
If you want a third round, we'll do it and tell you what it costs rather than absorbing it silently and rushing something else.
Yes, and it produces a better result. Designing around real copy rather than placeholder text means the layout fits what you actually need to say instead of the other way round.
No. We'll hand developer-ready files to whoever you're using. It usually works out cheaper and faster to keep it with us because there's no translation step, but it's genuinely optional.
Thirty minutes on your current site. We'll tell you what to fix and whether a redesign is worth the money.
Or email hello@culmen.digital